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Digital Marketing

What's the difference between branding and marketing

What’s The Difference Between Branding and Marketing?

Introduction Most people are familiar with marketing and branding, but they don’t understand their differences. Essentially, brand image is about perception, and marketing is about tactics. It’s important that branding makes sense for consumers and uses language they understand. If your marketing strategy is confusing or hard to remember, people may forget it altogether. Like …

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How to Get the Most Out of Social Media Marketing Campaigns:

Introduction Social media has become an effective and widely used tool for marketing anything from a massive company to a small business. Many companies are even more successful when using social media alongside other marketing efforts. A successful social media marketing campaign can increase your brand awareness, generate new leads and improve customer loyalty. This …

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